show social or show business

Posted by Chris in My Blog & Guest Posts,My Views & Thoughts,Products & Services,general,opinion on July 13, 2010

If your heavily entrenched in social networks across the digital world then you’re probably having a great time. Friendships are strong, conversations are frequent and it’s generally a great place to be. Who wouldn’t want to connect with hundreds and thousands of people with every tweet or have your Facebook ‘friends’ discuss your latest status update?

Last week I discovered the answer to that question – business doesn’t want to know about what we’re all up to. Business doesn’t care how great it is that I can connect with thousands of people in less than 5 seconds, because right now, and i know this is a generalisation, it just doesn’t get what the hell we’re all doing.

After discussing this issue with over 50 companies across the last 12 months there are well known key issues organisations face:
Read more…

Social Media gets ‘social’…and we like it! Welcome to THEmeet140

Posted by Chris in My Blog & Guest Posts,general,what's new on May 28, 2010

They say the best ideas are the simple ones! I’ve worked for over 20 years now and across all the marketing disciplines I’ve been involved with I must have come up with or shared thousands of ideas for products, services, events, brands, concepts and communications.

None of them have made me rich (Yet! but my day is coming) or provided me with as much pleasure as what happened when a friend and colleague of mine (the legend that is Mark Jennings from D8 in Glasgow) and I came up with something.

Let me explain… Read more…

Will you be my … brand?

Posted by Chris in Guest Blog Posts,My Blog & Guest Posts,general on May 11, 2010

Social media is about bringing people and communities together, whether it be companies and their prospective market or simply people to people. One of those people that I came across, and now engage with on a regular basis is Marta Majewska. We immediately clicked and have forged a strong working and personal relationship. I consider her someone I can talk to professionally and a friend.

Nothing pleases me more than to have her a a guest blogger. Here’s her post.

Will You be my….brand?

Before I start, I just want to say that I am a BIG fan of Chris and adore his blog so I couldn’t have been more honoured when he asked me to write a guest blog post here.

During my recent trip to California, I went shopping in San Diego (before you start wondering why I would talk to you about my shopping, don’t worry, I do realize that nor Chris nor his readers want to hear all about my new dresses and shoes but I promise this is going somewhere One of the shops I visited was Read more…

A social media plan! Time to answer the questions businesses are asking!

Posted by Chris in My Blog & Guest Posts,My Views & Thoughts,comment,general on May 7, 2010

As I write this post the UK General Election 2010 has just happened. 45 million people will have either cast their vote, be thinking of who they’d have voted for or be glad they didn’t get involved in all that nonsense and then moan and whinge for the next few years.

Sound Familiar? You’ve think you know what I’m talking about… but can’t quite put your finger on it.

Let be put you out of your misery. The UK electorate behave in exactly the same way that many businesses and organisations do towards social media. Bingo! My guess is that Read more…

Part 2 of the Molly Flatt Interview discussing the social aspects of social media and making a change

Posted by Chris in My Blog & Guest Posts,Top Class Interviews,Video,general,innovators and leaders on April 29, 2010

More passionate and enthusiastic conversation with Molly Flatt (@mollyflatt) from 1000 heads. I hope you feel as motivated and as energised as I did after our chat. Watch it and then go make some changes in what you do for the better…

Here’s part two of the interview:

Agree or disagree, you can’t fail to love her passion and enthusiasm for her work and her life.

What do you think?