Sarah Evans Interview – where we talk being two, not thinking too much & being a freak

Sarah Evans is a public relations and new media consultant. She works with many non profit, social good and technology companies. But it’s her personal mission—to engage and employ the use of emerging technologies in all communication—that connects her with a rapidly growing base of more than 40,000 people. A self-described “social media freak,” Sarah [...]

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reBlog from Princess Misia: STUDY: Does Social Media Drive Sales?

I found this fascinating quote today: A recent study by Chadwick Martin Bailey and iModerate Research Technologies confirms that both Twitter and Facebook are effective marketing tools. The data collected from over 1,500 customers in United States shows that people are more likely to purchase products and services from brands that they follow on Facebook [...]

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Life is not played out in 140 characters

It’s a thought that’s been whirring around my mind for a while now as I’ve been watching the social media channels fill up with 140 character messages, status updates, wall posts, blog comments and image uploads and I’ve started to realise that too many people don’t seem to mind that they’re playing their lives out [...]

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Likeminds. Bringing people together? A resounding Yes!

Like 350 others I was lucky enough to attend Likeminds 2010 in Exeter, Devon last Friday. Much has been written about it the day; from the speakers, the attendees and the atmosphere, and most it has been very positive. There has even been a minor backlash at all those who seemed to infiltrate the twitter [...]

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Guest Post from @brandguardian (Jo Porritt): Attending LikeMinds – A Virtual Perspective

Here follows the first of my guest posts this week. The first is from Jo Porritt (@brandguardian) who gives her perspective on Likeminds as a virtual event. Later this week I’ll also be posting another guest article from Trey Pennington (@treypennington), looking at Trey’s views on the comparisons between social media in the UK & [...]

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