Adding more ‘wisdom’ to the Cowbell blog
Over the last few weeks I’ve had the pleasure of working with Kate Spiers. Kate is founding director of Wisdom London who in their own words “provides creative marketing communications that really connect by blending outstanding, original thinking with a solid understanding of what makes businesses work”. I’ve been reading the Wisdom blog for some [...]
read moreWill you be my … brand?
Social media is about bringing people and communities together, whether it be companies and their prospective market or simply people to people. One of those people that I came across, and now engage with on a regular basis is Marta Majewska. We immediately clicked and have forged a strong working and personal relationship. I consider [...]
read moreAn American’s perspective on Likeminds & other UK conferences from Trey Pennington
I’ve met up with Trey Pennington on a number of occasions and he’s someone I’m now lucky enough to call a friend. Our last meeting was at the Likeminds conference in Exeter about 5 weeks ago. One of our conversations was based around the differences between the UK & the US in how they treat [...]
read morereBlog from Princess Misia: STUDY: Does Social Media Drive Sales?
I found this fascinating quote today: A recent study by Chadwick Martin Bailey and iModerate Research Technologies confirms that both Twitter and Facebook are effective marketing tools. The data collected from over 1,500 customers in United States shows that people are more likely to purchase products and services from brands that they follow on Facebook [...]
read moreGuest Post from @brandguardian (Jo Porritt): Attending LikeMinds – A Virtual Perspective
Here follows the first of my guest posts this week. The first is from Jo Porritt (@brandguardian) who gives her perspective on Likeminds as a virtual event. Later this week I’ll also be posting another guest article from Trey Pennington (@treypennington), looking at Trey’s views on the comparisons between social media in the UK & [...]
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