Moo talk: The Chris Brogan Interview – where we talk fame, ROI & social media for B2B

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Moo talk: The Chris Brogan Interview - where we talk fame, ROI & social media for B2B

For those of you who don’t know, Chris Brogan is one of the world’s leading figures in social media. In his own words he’s ‘an eleven year veteran of using social media and both web and mobile technologies to build digital relationships for businesses, organizations, and individuals.’

Chris speaks, blogs, writes articles, and makes media of all kinds at [chrisbrogan.com], a blog in the top 5 of the Advertising Age Power150, and in the top 100 on Technorati. He is co-author of the New York Times bestselling book ‘Trust Agents’ , and the recently released Social Media 101.

Here’s our interview in full.

1. At what point did you decide the career path you’ve chosen and what drew you to it?
I’ve been on this current run for a few years. I started by leaving my role as an applications engineer in a wireless company to run Jeff Pulver’s Video on the Net conference, and from there, I took on several roles, eventually leading to starting my own company. But what I’ve done for decades is help people understand complex things in a simple way. That’s what I’ve done forever and what I do now. Essentially.

2. What excites you most about the growth of social media?
I love that we can connect with people and Read more…